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Kali Daniel

Graphic Design Expert
Florence, Alabama


Kali (pronounced Kaylee, not Cali) is used to kindly correcting people after they mispronounce her name; this humility lends itself to everything she does. From mapping out the design process and research, to creating memorable graphics and strategic branding, she keeps you informed and values your input the whole way through.

Kali is an award-winning layout designer and nonfiction writer who works primarily with education and nonprofit organizations. She is the current senior graphic designer for the University of North Alabama, which explains the purple and gold throughout her portfolio. She is also the proud owner of Humble Onion Creative, LLC, a multi-disciplinary creative strategy agency in Florence, Alabama. While your primary contact will be Kali, you may also be working with subcontractors.

When she’s not actively designing, she’s researching the latest trends and techniques anyway. She, her partner, Sam, and their dog, Sally, can be found curled up with books, video games, or anything else with a story to unfurl.


Services Offered
Blogs & Articles
Brand Identity & Experience
Brand Storytelling
Brochures & Flyers
Color Palette Development
Competitive Analysis
Content Creation
Content Planning & Strategy
Data & Analytics
Marketing Strategy & Implementation
Display & Banner Ads
E-Commerce SEO
Email Marketing & Campaigns
Event Campaigns
Executive Presentations
Fractional CMO
Front-End Design & Development
Google Ads & Analytics
Inbound Marketing
Infographics & Data Visualization
Keynote Development
Keyword Research
Landing Page Copy
Landing Page Creation & Design
Link Building
Long-form Content Writing
Marketing Campaign Creation
Media Planning
Organic Social Media
Packaging Design
Paid Media Audit & Strategy
Paid Social Media
Photo Editing
Posters & Signs
PowerPoint Design
Presentation Design
Press Releases
Product Descriptions
Product Photography
Public Relations
Short-form Content Writing
Strategic Market & Partnership Planning
Studio Photography
Technical SEO
Technical Writing
Trade Show Displays
UI/UX Design
Web Hosting and Maintenance
Platform Experience
Adobe Creative Suite
Facebook Ads
Facebook Business Manager
Instagram Ads
LinkedIn Ads
Nextdoor Ads