Marketing Manager (Digital & DTC Sales)

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We are an early-stage creative entertainment incubator and physical consumer products startup. As a growing house of brands, we build tabletop experiences that prioritize human connection, bringing people together through innovative play.

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Hall Party Games is our high-velocity social brand and the primary focus for this role. We design physical tabletop games centered entirely on "Social Architecture"—creating the framework for "The Perfect Hour" of play. Our aesthetic is vibrant, eclectic, and highly shareable. As a startup, we are TikTok-forward driving “discovery commerce”. With major Q4 releases on the horizon, we are moving fast to capture attention and build a thriving community.

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As our Marketing Manager, you will take the lead on executing a TikTok-forward strategy to drive visibility and revenue for our board games.

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You will build and optimize our digital storefronts, cultivate authentic relationships with creators, and orchestrate creative product launches that capture attention in a crowded market.

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You will also take ownership of our Amazon presence, manage our back-end SEO, and drive holistic social media growth across all active platforms.

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To thrive in our fast-paced startup culture and rock this level of independence, your background must include:

• TikTok Shop Mastery: Proven, hands-on experience setting up, optimizing, and driving revenue directly through TikTok Shop.
• Amazon Ecosystem: Strong working knowledge of AMS and Amazon FBA to maximize our reach and operational efficiency on the platform.
• Paid & Organic Campaigns: Demonstrated ability to build, manage, and optimize digital campaigns across multiple channels to drive targeted traffic and conversions.
• SEO Management: A deep understanding of back-end SEO to ensure our products and content remain highly visible to our core audience.
• Holistic Social Media Growth: The skills and drive to utilize all available digital tools to aggressively expand our brand footprint and cultivate community engagement.
• Affiliate Ecosystem Management: Deep expertise in TikTok Affiliate Marketing, including identifying, recruiting, and incentivizing the right creators for board games.
• Tabletop Influencer Networking: A strong track record of successful influencer marketing specifically within the tabletop board game and physical collectibles space.
• Creative Product Launches: A robust portfolio of experience executing high-impact, creative product launch strategies from the ground up.
• Startup Agility: A genuine love for problem-solving and a proven ability to "think around the corner" to bypass roadblocks, adapt quickly, and uncover innovative solutions.

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How to Apply

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Send your RESUME and a cover letter to [email protected].

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In your cover letter, be sure to tell us:

• Your two favorite board games.
• Who you think is doing interesting work as an "influencer" in the tabletop gaming space right now.

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