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Carson Thetford

Fractional CMO
Years of Experience:


Fractional Chief Marketing Officer and Analytics Marketing Consultant

As an accomplished Fractional Chief Marketing Officer (CMO) and seasoned Analytics Marketing Consultant, I bring over 8 years of expertise to empower organizations and drive transformative growth. My passion lies in unraveling the intricate web of data and transforming it into actionable insights that fuel strategic marketing decisions.

Professional Journey:

Strategic Leadership: With a proven track record of delivering exceptional results, I've had the privilege of serving high-quality marketing strategies for a diverse range of businesses across industries. My strategic acumen has led me to guide organizations through turbulent market dynamics, crafting innovative marketing strategies that ensure both short-term wins and long-term sustainability.

Data-Driven Insights: I specialize in the art of data-driven decision-making. My experience in Analytics Marketing allows me to harness the power of data to uncover trends, identify opportunities, and fine-tune marketing campaigns for optimal performance. I'm well-versed in employing cutting-edge tools and methodologies to transform raw data into actionable intelligence.

Multi-Channel Expertise: My expertise spans the full spectrum of marketing channels, from digital and social media to traditional avenues. I understand the nuanced dynamics of each platform and have a knack for orchestrating integrated marketing campaigns that resonate with target audiences and drive results.

Startups to Enterprises: Over the years, I've had the privilege of working with startups looking to make their mark and enterprises aiming to maintain their competitive edge. My adaptable approach ensures that I tailor strategies to meet the unique needs and challenges of each client, regardless of their size or industry.

Client-Centric Approach: Collaboration and client satisfaction are at the core of my consulting philosophy. I believe in building strong partnerships with my clients, working hand-in-hand to achieve their goals, and providing actionable recommendations that align with their vision.

Educator and Thought Leader: Beyond consulting, I'm dedicated to knowledge sharing. I've had the privilege of speaking at industry conferences, mentoring aspiring marketers, and contributing thought leadership articles on marketing trends and analytics in reputable publications.

If you're seeking a Fractional CMO who can lead your marketing efforts with strategic vision or an Analytics Marketing Consultant to unlock the potential within your data, I invite you to connect with me. Together, we can navigate the evolving marketing landscape, seize opportunities, and drive sustainable growth for your organization.

Let's embark on this transformative journey to redefine your marketing strategies and maximize your business potential.


Services Offered
Content Management Systems (CMS)
Content Planning & Strategy
Conversion Rate Optimization
Customer Journey Mapping
Customer Relationship Management (CRM)
Data & Analytics
Marketing Strategy & Implementation
Fractional CMO
Google Ads & Analytics
Strategic Market & Partnership Planning
Platform Experience
Adobe Creative Suite
Facebook Ads
Facebook Business Manager
Google Ads Display
Google Ads Search