Strategist and Marketer with 11+ years of experience spearheading growth of consumer brands. I enable leaders to think differently about growth by identifying strategic opportunities and challenges, roadmapping the resources necessary to capture maximum potential, and operationalizing across teams to achieve a common goal.
I've spearheaded GTM strategies for Microsoft products & Xbox game titles, 7-Eleven's rewards program (7Rewards), and over 50+ small/medium consumer brands.
I've built high-performance teams and infrastructure from the ground up at Everyday Speech, Comic Blitz, and MuteSix.
I've informed product strategy at Everyday Speech which led to the creation of the 2nd most popular content category on their platform.
Content Planning & Strategy
Digital Marketing Strategy & Implementation
Mobile App Strategy & Development
Paid Media Audit & Strategy
Strategic Market & Partnership Planning
Facebook Business Manager