
I'm Julianna Rodríguez, a web designer blending design, strategy, and marketing for agencies, startups, and small teams across wellness, fashion, and tech — with a focus on e-commerce and marketing websites.
I started in digital strategy and content, so I think about design in context — not just how it looks, but how it works and what it's for. My goal is to make the web feel less cluttered and more intentional. I cover the full design process from wireframes to high-fidelity mockups to developer handoff.
Good web design is invisible — users don't notice it because it works exactly the way they expect it to. That's the standard I hold my work to. I build websites and digital experiences that feel natural to navigate, communicate clearly, and make it easy for visitors to take the action you want them to take.
I work with founders, marketing teams, and agencies who need a reliable design and development partner — someone who can take a brief and deliver something that works both visually and technically, on time and without unnecessary back-and-forth.
What I value most in client relationships is directness and clarity — knowing exactly what success looks like before the work begins, and holding myself accountable to delivering it. I don't believe in long, meandering processes. I move quickly, communicate clearly, and produce work that I'm proud to put my name on.
If you're looking for a partner who takes your business seriously and delivers work that produces results, this is a strong fit. The best engagements start with a real conversation about what you need — not a templated proposal.
Available alongside other web designers in New York City on the Gyde platform.









"I loved working with Julianna! Between the professionalism, the organization, and the patience throughout the process, I couldn't be happier with the final website."