About
Lida has been named one of the Top 20 Visionaries of Media & Tech Industries by Adello and Top 15 Coaches by Influence Digest. Initiatives and teams that Lida led include: launching a national incubator, advising startups, and winning international competitions, such as the Google Startup Battle award out of 1000+ teams and national awards such as JustChange.
Lida has 15+ years of experience in product management, digital marketing, and strategic planning. She has focused the last 7 years on advising, consulting, and investing in mission-driven startups and small companies / SMBs.
Lida has spoken at 35+ conferences and events ranging from Anaplan, Capital One, Droidcon, Google, LinkedIn, Make School, Mavenlink, Microsoft, Mobify, Outco, Tencent, ThoughtWorks, Twitch, Wells Fargo, WeWork, Women in STEM, to WEST (Women Entering and Staying in Tech).
Lida is very passionate about mindfulness and diversity and inclusion in technology companies and beyond. She has also spoken at, and mentored at, several events organized by ACT-W, Anita Borg, Cleantech Open, Connections Silicon Valley, Diversability, General Assembly, Hive, Latinos in Tech, NetSquared, NextPlay, Startup Grind, Tech Jobs Tour, The Expat Woman, Women4Good, and Young Women in Business (YWiB).
Lida has had experience in initiating, leading, and completing projects in Australia, Bénin, Canada, France, Italy, Japan, Malawi, Peru, Switzerland, Taiwan, the UK, and USA. In short, she has lived and worked on all continents (though still awaiting an invitation from Antarctica :D), and speaks 3 languages well (while working on another 3).
Portfolio
Services Offered
Content Planning & Strategy
Conversion Rate Optimization
Customer Relationship Management (CRM)
Email Marketing & Campaigns
Marketing & Brand Strategy
Platform Experience
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