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Rachel Bartlett

UX Researcher & Designer, Website Manager, Artist

Des Moines, Iowa
Years of Experience:
6

About

Rachel Bartlett is a UX researcher driven by a passion for making technology more ethical and intuitive for all. She brings a human-centered lens to every project — balancing analytical rigor with creative thinking to uncover insights that lead to better product decisions.

 

What She Does

Rachel specializes in user experience research — helping teams understand the real humans behind their products so they can build experiences that actually work for people, not just for metrics. Her work is thoughtful, grounded, and deeply committed to the greater good.

 

 

Rachel takes a user-centered approach to every web project — combining visual design with a deep understanding of how people actually navigate and interact with digital experiences. The result is websites that don't just look professional, but actively support the business goals behind them.

 

Clients include founders, marketing teams, and agencies across industries who need a dependable design and development partner — someone who can deliver quality work on time, communicate clearly throughout the process, and build something that lasts.

 

 

The measure of good marketing isn't how creative it is — it's whether it changes behavior. Every strategy, campaign, and piece of content is evaluated against that standard, which is why the work tends to produce results that are easy to attribute and easy to build on.

 

If you're looking for a partner who takes your business seriously and delivers work that produces results, this is a strong fit. The best engagements start with a real conversation about what you need — not a templated proposal.

 

Available for product teams looking for a dedicated UX researcher who brings both rigor and empathy to understanding users.

Portfolio

Services Offered
App Design & Development
Data Analysis & Optimization
Google Analytics
Infographics
Landing Page Creation & Design
Photo Editing
Product Design
UI/UX Design & Development
Platform Experience
Adobe Creative Cloud
ChatGPT
Figma
Squarespace
Trello
Zapier

Hear from our satisfied clients.

Rachel is a model example of what anyone should want in a UX researcher and teammate. She likes to dig in and understand the hard stuff because she knows it will benefit the research and guide future decision-making. Rachel is boldly curious, driven, and selfless. She would be a valuable addition to any organization that seriously prioritizes its UX department.

Ryan Young, Director of Product Design at P3 + Uplift
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Rachel is a model example of what anyone should want in a UX researcher and teammate. She likes to dig in and understand the hard stuff because she knows it will benefit the research and guide future decision-making. Rachel is boldly curious, driven, and selfless. She would be a valuable addition to any organization that seriously prioritizes its UX department.

Ryan Young, Director of Product Design at P3 + Uplift
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Rachel is a thorough and thoughtful researcher and designer. Her commitment to excellence is evident in every project she undertakes. In addition to her professional skills, Rachel brings a sense of fun and lightheartedness to the team, making collaboration not only productive but also enjoyable. Her positive attitude and dedication to her craft have made her an invaluable teammate.

Danny Vasquez, UX Designer at Hy-Vee, Inc.
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