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Short of Utopia

A better brand is possible!

New York City
Years of Experience:
10

About

Short of Utopia is a creative studio building brands, visual identities, and digital experiences for companies that want their design to mean something — strategic, distinctive, and built to endure.

 

 

Short approaches every engagement with a research-first mindset — taking time to understand the brand, its audience, and the competitive landscape before any design work begins. That foundation is what separates identity work that lasts from work that dates quickly.

 

Clients range from early-stage founders building their brand identity for the first time to established businesses ready to evolve a visual system that no longer reflects who they've become. In every case, the goal is the same: design that feels unmistakably right and connects authentically with the right audience.

 

 

The best brand design work earns its place in the world — not just on a screen or a business card, but in the way people feel when they encounter the brand. That's the standard that guides every project, and it's why clients return for additional work and refer others who have the same standards.

 

If you're looking for a partner who takes your business seriously and delivers work that produces results, this is a strong fit. The best engagements start with a real conversation about what you need — not a templated proposal.

 

 

Availability is limited and projects are taken on selectively — ensuring every client gets full attention and work that reflects the highest standard. If you're ready to move forward, the next step is a straightforward conversation about your goals and how to get there.

 

Available for brands looking for a brand identity and creative design studio with a strong point of view.

Portfolio

Services Offered
Brand Design
Brochure & Flyer Design
Illustrations
Logo Design & Creation
Posters & Signs
Print Material
Typography
Visual Design
Platform Experience
Adobe Creative Cloud
Adobe Photoshop
After Effects
Canva
Instagram
LinkedIn
PowerPoint
Squarespace

Hear from our satisfied clients.

Ben was an absolute delight to work with. He communicated with me every step of the way, finished the project with time to spare, and not only brought my vision to life, but made it even better than I could have ever hoped for. His style of art is one of a kind, and I think having something like this created by hand (and heart) makes it that much more special.

Parker Lee, Author
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Ben was an absolute delight to work with. He communicated with me every step of the way, finished the project with time to spare, and not only brought my vision to life, but made it even better than I could have ever hoped for. His style of art is one of a kind, and I think having something like this created by hand (and heart) makes it that much more special.

Parker Lee, Author
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Ben is so creative, very organized, and knows how to get everything coming on time. Ordering merch was always stressful and late when I didn't have his help. And he has been able to nail down the quantities which means that we make more profit!

Julie Rockcastle, Great Blue Heron Music Festival
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Ben not only does a great job, he's a super nice and fun guy to work with!

Robin Critelli, H3R Performance
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