With over 10 years of experience in paid media, marketing, and advertising, I am a strategic leader who drives impactful results for clients across various industries. As the Associate Director of Strategy at Media.Monks, I managed a media team to launch B2B and B2C high-investment campaign initiatives for Google, YouTube, and other global brands, leveraging data, insights, and creativity to optimize visibility and engagement.

I have a proven record of championing multi-million-dollar campaigns that align with client goals and deliver unparalleled value. I have successfully audited, planned, and executed multi-channel media strategies across social media, connected TV, and online platforms, saving costs, increasing acquisition rates, and enhancing customer loyalty. I have also partnered with internal and external stakeholders to showcase innovative products and services, such as the first Amazon Alexa integrated smartwatch. I am passionate about using analytics, KPIs, and other data tools to uncover customer needs, market trends, and competitive insights, and I am certified in the Data Science of Marketing by LinkedIn. I am an influential communicator who can lead and train teams to reach new performance levels and exceed expectations.

“Ben Getz it done.”

I heard this all the time throughout my years of grade school. Little did I know I’d actually rise to the occasion and “get things done” for others.

I was let go from my corporate job back in 2018. I never really wanted to climb a ladder anyways. I like working closely with founders, small teams, and new companies - far more than working under a large masthead.

I tried feverishly to claw my way back to a salaried position at any muckety muck type of corporate entity. Nothing panned out and a job offer that I turned down resulted in my first contract gig. One turned into two, two to four, and before I knew it, I had a little business going.

As it turns out, I’m an action-minded person who enjoys becoming the de facto. So, I’ve established a business around helping others (read: small businesses) accomplish their goals, help grow to their first $1M in sales, create new communications channels, bring new products to market, and more.

Six years in, I’m now focusing all of my time and energy in Team Getz and helping others solve their problems at scale

I am a Seasoned PPC Specialist with ten years of agency experience running campaigns across multiple ad platforms for different industries.

My strength lies within the Google Ads and Meta ad platforms with regimented best practices, ten years of platform experience, and a proven track record with million-dollar campaigns.

My past experience includes being a Director of Paid Media at two stops, developing million-dollar annual media plans, setting agency best practices, and being the face of paid media.

Outside of Google Ads and Meta, I've planned and run multiple high-spend campaigns in the following ad platforms: LinkedIn, Reddit, Twitter, Microsoft Ads, multiple Programmatic platforms (MediaMath, Adtheorent, Basis, PulsePoint, Adform), and premium publish ad platforms (Hulu or Spotify).

My blend of technical expertise, strategic thinking, and client-centric approach can be a powerful asset to your team. I'm eager to discuss how I can elevate your PPC offerings and drive tangible results.

As a seasoned digital marketing strategist and creative visionary, I bring a diverse array of skills to the table, honed through a unique professional journey. My background has equipped me with an extensive skill set that I leverage to empower entrepreneurs in their digital marketing endeavors.

Key Skills and Expertise:

Strategic Digital Marketing: Expertise in crafting comprehensive digital marketing strategies, incorporating SEO, social media marketing, and targeted advertising campaigns. My approach is data-driven and results-focused, ensuring alignment with business goals and measurable success.

Brand Development and Storytelling: Skilled in creating compelling brand narratives, I excel in developing cohesive brand identities that resonate with a company's values and mission. This includes a keen eye for aesthetics and an innate talent for storytelling.

Content Creation and Management: Proficient in developing engaging content strategies across various formats – from blog posts and social media content to video production – all tailored to enhance online presence and audience engagement.

Leadership and Mentorship: As a natural leader, I offer guidance and inspiration, providing practical advice and support to entrepreneurs, drawing on my own experiences and insights.

Analytical Thinking and Problem-Solving: Utilizing analytical skills to decipher market trends, customer behaviors, and campaign performance, enabling the identification of growth opportunities and creative problem-solving.

Client Relations and Communication: Strong communication skills underpin my ability to understand client needs and maintain lasting relationships. I am adept at articulating marketing concepts and providing valuable feedback.

Adaptability and Resilience: My adaptability, honed through diverse experiences, is key in the dynamic field of digital marketing, allowing me to navigate changes and overcome challenges effectively.

In my role, I combine these skills to assist businesses in navigating the digital marketing landscape with confidence and creativity. My objective is to ensure that each marketing strategy not only resonates with our clients' visions but also drives them towards tangible success in their entrepreneurial journeys

I'm the founder of Brighter Click, a digital marketing agency that works with start-ups and enterprise companies looking to build a go-to-market strategy for their business or specific product line. Our services include GTM planning, branding, creative strategy and production, pay media acquisition, and retention marketing.

Our track record speaks for itself: In 2022, we helped an eCommerce company triple its monthly revenue for two consecutive months, acquire $24 million in Series A funding, and scale internationally. We also helped a SaaS company scale 120% while reducing its CAC by 17.6%, and we generated $1.8 million in Q4 for another eCommerce company.

We've also had the pleasure of working with great software and eCommerce companies such as Gelato, Kayako, Optimalprint, and Sportiqe. Our work has earned us 9 international marketing awards, including the Marcom Platinum and dotComm Gold awards.

I started Brighter Click because I saw a huge gap in communication and strategy that most marketing agencies provide their clients. As a self-taught digital marketer, I set out to bridge that gap and built a team of experts to help me. Today, we're a lean team of five that takes pride in our work and relationships with our clients.

If you're looking for a marketing partner dedicated to your success, let's connect.